Introducing Newline

Newline was founded in 1981 and has since achieved great success on the international sports scene with distribution in the major part of Europe and Russia, Asia, the US, Canada and Australia. Newline offers contemporary running apparel with the highest level of functionality.

A Vision Born in 1981

Hanging in a parachute between sky and earth, the founder of Newline, Helge Petersen, started wondering why his suit was wet and the parachute still dry.

Later, he used parachute fabric to make one of the first functional running suits ever. With a background from the Danish Special Forces, a focus on military precision, and many years as a runner, he created an innovative range of functional products with a focus on details and comfort.

This is still the DNA of Newline.

Function & Fashion

At Newline, functionality is heavily emphasised, and never compromised. Fashion is also taken into account with the use of contemporary colours and fashionable fittings, as function and fashion should not be exclusive, but complementary.

Besides their technical designers, colour and trend experts are part of the design process. While making each product, the following functional parameters are always considered: wind and water resistance, sweat transport, breathability, cooling and thermal effect. This is because Newline believes it is important that you are able to focus on your performance, not your clothing, when you run.

Discover the Innovation

Newline products and Men and Women are now available in Singapore at our TripleFit Retail Outlet and TripleReady Online Store.

Explore the Newline Collection